Grow your brand through product seeding

Discover how thousands of brands are growing with social commerce. Product seeding (aka product gifting) can be an effective strategy for brand growth if done right.

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What is influencer product seeding?

Product seeding, also known as product gifting, is when brands send free products to creators, affiliates or customers with the intention of building relationships or getting product feedback. There is no obligation for the influencer to post (unless you have a very high-price point product). The goal of his commitment-free gift should be for creators to try your product and build a relationship. If they love your product and feel compelled to talk about it, that’s a bonus.

Top 4 ways to use product seeding to grow your business:

Build new partnership

Unlock new opportunities with emerging creators by inviting them to test your products.

Nurture Relationships

Build strong influencer relationship by sending new launched products, free gifts & more.

Get Product Feedback

Get honest feedback for a newly launched product from creators who genuinely love your brand.

Website Product Reviews

Gift products to influencers in exchange for a review. That you can use on your website.

Product Seeding Features In Wobb

Step 1
Find your perfect influencer match
You can filter your search by any criteria to find the best influencer for your brand.
Step 2
E-commerce Integration
Integrate your store & monitor shipping without leaving Wobb.
Step 3
Mange Your Campaigns
Stay updated on every aspect of your campaign with our milestone-based tracking feature.

Step 4
Make Long-Term Partnerships
Invite those who love your products to be part of a long-term ambassador campaign. Seamlessly move them into your Ambassador Campaign workflow without getting lost in the chaos of emails and spreadsheets.
Step 5
Measure Your Program Success
Wobb lets you easily monitor and manage all campaign content in one place. Quickly see who has posted and how their content is performing from your campaign and share results with your team.

How Plum Goodness expanded pan India within 25 days.

See How They Did It

How Snapdeal reached 30k+ new users with its influencer marketing startegy.

See How They Did It
"We evaluated certain international players but none today offers complete visibility of returns from awareness to conversion, which the Wobb pixel offers."
Shanth Kumar
Digital Nestle

Tools To Take Your Product Seeding Campaign To The Next Level

Influencer Search

Search influencers across Instagram, TikTok & YouTube. If they are on the planet, they are on Wobb.

Creator Marketplace

Post your campaign & get high-quality inbound applications by influencers.

Product Fulfillment

Connect your store to easily send products, track shipments, and update influencers on the progress of their product.

Ecommerce Integrations

Connect Amazon, Shopify, Walmart & more. Manage product fulfillment & campaigns at one place.

Campaign Management

Manage influencers & their progress in a single dashboard.

Payment Automation

Create an automated workflow for influencers with the milestone-based payment system.